My Work

Case Studies follows a clear Challenge–Action–Impact structure, demonstrating how I navigate complexity, align stakeholders, and apply the right mix of strategy, systems thinking, and visual design craft to solve the right problems. Access to Case Studies is available upon request.

  • All Work
  • Case Studies
  • Projects
Highly visual redesign of Amazon.com category pages earns millions in revenue, and a Global Innovation Award
Protected: Vertical Stores Shopping Experience

Highly visual redesign of Amazon.com category pages earns millions in revenue, and a Global Innovation Award

Amazon Group Stops
Protected: Amazon Group Stops

This content is password-protected. To view it, please enter the password below. Password:

Accelerating Developer Onboarding for Transportation & Logistics
Protected: Google Maps Geospatial Solutions

Accelerating Developer Onboarding for Transportation & Logistics

I influenced Amazon's Last Mile organization to address top sources of negative feedback, and we launched a lower friction experience to delight the majority of our delivery drivers, and improved iOS App Store rating for the Flex app from 2.1 to 4.6 stars.
Protected: 3-Tier App Quality Strategy

I influenced Amazon’s Last Mile organization to address top sources of negative feedback, and we launched a lower friction experience to delight the majority of our delivery drivers, and improved iOS App Store rating for the Flex app from 2.1 to 4.6 stars.

Led the design of a rich, magazine-like content consumption experience for the all-new Bing App suite
Protected: Bing Apps – Zero to One

Led the design of a rich, magazine-like content consumption experience for the all-new Bing App suite

Enhancing delivery success with real-time communication, scalable interaction design, and AI-enablement
Protected: Amazon In-App Messaging

Enhancing delivery success with real-time communication, scalable interaction design, and AI-enablement